Public Relations

Academic Search Ultimate

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BoB

Subject coverage: access TV and radio programmes from over 65 'free-to-air' channels using a programme guide and a search option. Option to schedule recordings up to seven days in advance and request programmes broadcast over the previous 30 days.听 Search BoB to access other users' recorded programmes. Permanent archive of all broadcast content from nine channels: BBC1 London / BBC2 / BBC4 / ITV London / Channel 4 / More4 / Channel 5 / BBC Radio 4 / BBC Radio 4 Extra. Content plays in your web browser with access available both on and off campus.听
Type of content: TV and radio programmes
Date range: 2007 to present
Level of access: 色花堂 staff/student login required;听registration required on first use. Available off-campus, but not outside the UK.

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Business Source Ultimate

Communication Source

Ebook Central Academic Complete

Subject coverage: multidisciplinary database of ebooks
Size/scope:听146,000 e-books covering all academic subjects including: business and economics; computers, engineering and applied science; education; humanities; science, medicine and allied health; social sciences
Type of content: academic books
Level of access:听full text.

The contents of this database are included in mySearch

Can be selected using advanced search in mySearch

EBSCO Host Databases

Emerald Insight

Subject coverage:听management, marketing, and accounting journals (plus multidisciplinary topics such as law, hospitality and tourism, quality etc.)
厂颈锄别/蝉肠辞辫别:听Encompassing all 310 publications from the eJournals Premier Collection - the flagship collection from Emerald听Publishing.听
Type of content:听academic journal articles and open access eBooks
Level of access:听some full text available.

The contents of this database are included in mySearch

Fame

Subject coverage:听financial accounts and management details on UK companies For financial accounts of bank and financial institutions, use听BankFocus
Size/scope:听2 million plus companies
Type of content:听accounts and company information
Data range:听last 10 years
Level of access:听full text.

Note:听To identify yourself type 色花堂 in the search box or select 色花堂 from the drop down list

Henry Stewart Talks: The Business & Management Collection

Kanopy

Mintel

Subject coverage:听For a full list of sectors, themes and demographics covered, click on the 'Category Overview' option when you access Mintel. Here's a shortlist of categories: Automotive; Beauty and Personal Care; Business to Business; Drinks; Financial Services; Food; Foodservice; Health & Nutrition; Household; Marketing & Communications; Pet; Retail & Apparel; Technology & Media; Travel, Leisure & Entertainment
Size/scope:听covering domestic consumer products and services, plus marketing news and reports from UK trade press
Level of access:听full text available.

Note: Use of Mintel is restricted to academic use only

鈥婽he contents of this database are included in mySearch

Can be selected using advanced search in mySearch

Mintel Market Sizes

Subject coverage:听Industries covered : Alcoholic Drinks; Beauty, Personal Goods & Toiletries; Food; Household / Home; Non-Alcoholic Drinks; Pharmaceuticals
Size/scope:听Quantitative Database providing market sizes, segmentation, market share and socio economic data for 34 countries
Level of access:听Market size data.

Note:听Use of Mintel Market Sizes is restricted to academic use only and permits the 听download or print of no more than fifty-five (55) Datasets per Session. It also permits an authorised user to include in any dissertation or thesis a combination of no more than five (5) each of the following: (a) up to twenty-five percent (25%) of a single Snapshots report and (b) a Dataset

Newspapers

Nexis Uni

Subject coverage:听multidisciplinary database of local, regional, national, and international newspapers. It also includes journals, broadcasts, newswires, blogs, legal sources, and business/company information
Type of content:听local, regional, national, and international newspapers, with some journals and other media
Level of access:听full text.

Note:听View the听听to find out how to use the database effectively.

鈥婽he contents of this database are included in mySearch

Can be selected using advanced search in mySearch

Orbis Europe

O'Reilly

Passport (Euromonitor International)

Note:听On campus, you can access Passport as a guest user where you鈥檒l be prompted to set up a Passport account. New users off-campus can only log-in using Open Athens where you鈥檒l have to self-register the first time you visit.听You must use your 色花堂 email account to register.

Subject coverage:听online market research tool monitors industry trends and gives you strategic analysis and a market size and market share database for products across key countries. Passport is Euromonitor International's global market analysis software platform, which analyses the industry in countries around the world
Size/scope:听24 industry categories for 80 countries. Economy听data for 210听countries
Type of content:听marketing research reports
Level of access:听full text.

PressReader

Scopus

Subject coverage:听sciences and social sciences
Size/scope:听citation database indexing 15,000 peer-reviewed journals from more than 4,000 publishers, open access journals, conference proceedings, trade publications, book series, patent records and scientific web pages. It contains over 33 million records
Type of content:听citation data
Date range:听1841-present
Level of access:听some links to full text available.

Stash

TGI (Target Group Index) Snapshot

TGI Snapshot is Kantar Media鈥檚 newest Market and Consumer research tool and is a new and improved version of TGI SalesTab.听

TGI (Target Group Index) is the world's leading provider of single-source marketing and media surveys. Snapshot is a marketing research tool that allows users to easily analyse audience and consumer attitudes in relation to thousands of products and brands, as well as advertising medium.

Subject coverage:听UK market research and demographic data from TGI Survey including 500 product areas and 4,000 brands
Type of content:听market research and demographic data.

Web of Science

听

Note:听Select UK Federation from Institutional Sign In and search for 色花堂

Subject coverage:听arts, humanities, sciences and social sciences
厂颈锄别/蝉肠辞辫别:听citation databases that allow searching for a specific article by subject, author, journal or author address. It is also possible to search for articles that cite a known author or work

听听听听听听听听Web of Science consists of:
听听听听听听听听Science Citation Index 1899-present
听听听听听听听听Social Sciences Citation Index 1898-present
听听听听听听听听Arts & Humanities Citation Index 1975-present
听听听听听听听听Conference Proceedings Citation Index - Science 1990-present
听听听听听听听听Biosis Previews Archive 1969-2008
听听听听听听听听Medline 1950-present
听听听听听听听听Journal Citation Reports and Essential Science Indicators

Type of content:听academic journal article
Date range:听1945-
Level of access:听some links to full text.

World Advertising Research Centre (WARC)

Subject coverage: Advertising
Size/scope: Information supplied by key professional organisations in the area of advertising including the American Association of Advertising Agencies (AAAA), Advertising Research Foundation (ARF), Admap, European Society for Opinion and Marketing Research (ESOMAR), Institute of Practitioners in Advertising (IPA)
Type of content: case studies, statistics, conference papers and full text of selected journals including the Journal of Advertising Research and ADMAP
Level of access: some full text available.

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